Less talk, more action

You know, sometimes the hardest part of being an artist, in this day and age, is that it's so easy to get caught up in the promotion, marketing, blogging, and talking about what we do that we sometimes forget to do it. Make art that is.

For the do-it-yourselfers, there is a lot to do ourselves and if we're not careful we can end up chasing the wrong rabbit. I mean, it's great that we learn how to market the art that we make, in fact, it's a necessity. Have you ever caught yourself relating more to marketers than artists though? I know I have. That's why I've taken the last couple of weeks off from, not just this blog, but most all of my non art related pursuits. It's part of the self evaluation process I talked about a while back.

What am i doing right? What am I doing wrong? What's working and what's not? Am I digging myself into a hole or am I getting done the things that are important. I mean, the last thing I want to do is look up one morning and realize that I don't have anything to market.

Yep, sometimes it's good to just shut up and plug in the guitar, set up the easel, wet the clay, or fire up the forge. You know, whatever it is you do to express your inner god or goddess. Your tribute to the Muse. Your own unique view of the world and it's inhabitants.

It's important to talk about what we do, but it's soooooo much more important to just do it.

Later,

It's a new frontier for the Music World. Almost daily we're seeing new innovations, issues, technologies, and lawsuits in the digital music world. The funny thing though, is we're also seeing greater and greater sales figures there as well.

I'm starting to think the long life arc of the CD is going to be cut short for this ever growing, and always controversial medium. We're seeing a larger number of artists being thrust into the spotlight by more unconventional methods. Whether it's my "favorite" Disney creations like Miley or the Jonas Bros and their TV shows, or Fiest and her huge iPod ad, or MTV's Making the Band series, we're seeing the new music moguls always reaching ahead for the new technologies, the new marketing ideas, and the next best way to stand out and at the same time lower their costs.

Face it, more can go into promotion and marketing if you don't have to pump said money into duplication and production. It's a different world now, and we've got to roll with the waves or be drowned in the surf.


http://www.techradar.com/news/internet/mp3-compatible-music-campaign-unveiled-481711