The New Standard Bearers

What is the one thing in life that is certain? I mean besides death and taxes. : )

Change. Yep, the one thing that most people fear more than death or taxes, but what if I told you that change was the catalyst for growth?

It's becoming more and more apparent that there's going to be a major meltdown in the music biz, and it's not going to be pretty. The major labels are pursuing a "Growth By Division" strategy and, as much as it pains me to say it, there are quite a few indie labels jumping on that band wagon. The kicker is that they're all sitting around pointing the finger of blame at each other and waxing nostalgic about the good old days of sold out stadiums and multi platinum sales figures.

Now is the time for change.

Now it the time for growth.

Now is the time to take control of your own destiny and create your own music industry.

In the article that I have linked at the bottom here, it goes on about how technology is progressing faster than the PROs can handle. They're not sure how licences should be applied, and by the time things get ironed out the next technology is sitting on their desk and begging that same question, and all the while you have about 20 hands out waiting for their share.

Is that how we want to operate?

I guess that while they all sit around and talk about it, it's going to be up to us to fix it.

Innovators and Risk Takers, now is our chance! While everyone else is locked up in fear, fear of change, let's make the most of it and use it as an opportunity to set the new standards for the future.

http://arstechnica.com/media/news/2009/03/musics-copyright-battle-made-worse-by-the-fear-of-change.ars

Later,